AI Insights · Timothy · October 2023
Top 5 Food and Drink Apps Performance in Madagascar Q3 2023
Explore the performance of the top 5 food and drink apps in Madagascar during Q3 2023, including metrics on downloads, active users, and trends.
In the third quarter of 2023, the food and drink app market in Madagascar saw interesting trends in downloads and active users. Below, we highlight the performance of the top 5 apps in this category, with data sourced from Sensor Tower.
McDonald's had a fluctuating trend in weekly downloads, peaking at 19.1K in late June and experiencing a low of 513 in mid-July. Active users decreased from 45.7K at the end of June to 24.5K by the end of September, showing a significant drop mid-quarter but a rebound towards the end.
Zomato: Food Delivery & Dining saw a peak in downloads at 12.2K in late June, followed by a steady decline, dipping to 545 in the last week of September. Active users remained relatively stable with minor fluctuations, ending the quarter at 45.9K, a slight increase from the previous weeks.
KFC Pakistan experienced a peak in weekly downloads at 11.6K in late June but saw a significant drop, stabilizing around the 200-300 range towards the end of the quarter. Active users also showed a downward trend, starting at 22.7K and ending at 4.7K by the end of September.
Just Eat - Food Delivery had a peak in downloads at 10.5K in late June, followed by a decline, reaching 291 by the end of September. Active users decreased from 18.3K at the end of June to 6.9K by the end of September, with a mid-quarter peak of 8.3K.
Swiggy: Food Instamart Dineout showed a peak in downloads at 7.2K in late June, followed by a fluctuating trend, ending the quarter at 321. Active users started at 29K and saw a dip throughout the quarter, ending at 21.9K.
For more detailed insights and analytics, visit Sensor Tower's platform.